There are a lot of misconceptions about Search Engine Optimization (SEO) on the internet, with one expert claiming one thing and a different guru claiming the opposite on how to improve SEO. It is easy to get caught up in the confusion, so I want to set out and provide some general guidelines that will […]
Archive | Marketing
RSS feed for this sectionWordPress TextExpander Public Group
https://wordpress.org/plugins/jetpack/
WooThemes Acquired by Automattic
In case you haven’t heard the hot news in the WordPress & eCommerce world, Automattic (the creators of the WordPress platform) have acquired WooThemes and their centerpiece product, WooCommerce. Naturally there are going to be a lot of questions, but rest assured – nothing will change right away, and the users will stay informed! Check […]
The Best and Worst Themes for WooCommerce – 2015
Day-to-day, working with WooCommerce puts me in touch with users around the globe. From selling services to selling products and everything in between, a huge part of these small businesses rely solely on a stable eCommerce platform – naturally, the wisest choose WooCommerce. Lightweight, flexible, and adaptable, it’s far and above the competition… But unfortunately, […]
Two WordCamp adventures in one month – come say hi!
The blog’s been quiet lately, I know! Between a halted marketing series thread and regular updates, it’s like I’ve gone off the grid… Not so! I finally can announce the big plans for March – I’ll be attending TWO WordCamps, so come out and say hi, or if you’re in the area, let’s grab a […]
HM Defense Photoshoot
As part of a promotional photoshoot shoot for HM Defense, we gathered some of their top products and a wonderful model to get a variety of product and brand images for catalogs and marketing. Included below is a sample of the 300+ photos that were taken that day, with more to come (as weather permits)! To […]
WooThemes Support
Working with over 200+ WooCommerce Extensions and 30+ Themes, I would assist WooThemes and WooCommerce customers by helping them during presales, integration, and launch of their stores. Often, third party themes and plugins would come into play – I would delve into WordPress Standard PHP coding (on a good day) to hunt down issues and […]
A Guide to Online Marketing – Part 1
This is part 1 in a series of online marketing tactics, with more to follow. If you’re a small business owner looking to expand into the online arena, then this series is for you. This series has what some could say are controversial statements and are based off of my personal experience across various brands, […]
WooTrip 2014 – A Global Team Coming Together
In early November, the WooThemes team came together in San Francisco for their yearly WooTrip – check out the video full of feels below.
WooThemes Video Production
As a member of the WooThemes Ninja Team, I spent time over the summer of 2014 revamping their WooThemes Video workflow process and kickstarting a series of video initiatives that will continue with renewed effort continuing into 2015. Taking consumer feedback and impressions gained from the WooThemes Community, we started a WooCommerce 101 video series […]