A quick and easy guide to improve SEO

There are a lot of misconceptions about Search Engine Optimization (SEO) on the internet, with one expert claiming one thing and a different guru claiming the opposite on how to improve SEO. It is easy to get caught up in the confusion, so I want to set out and provide some general guidelines that will … Read more

WooThemes Acquired by Automattic

In case you haven’t heard the hot news in the WordPress & eCommerce world, Automattic (the creators of the WordPress platform) have acquired WooThemes and their centerpiece product, WooCommerce. Naturally there are going to be a lot of questions, but rest assured – nothing will change right away, and the users will stay informed! Check … Read more

The Best and Worst Themes for WooCommerce – 2015

Day-to-day, working with WooCommerce puts me in touch with users around the globe. From selling services to selling products and everything in between, a huge part of these small businesses rely solely on a stable eCommerce platform – naturally, the wisest choose WooCommerce. Lightweight, flexible, and adaptable, it’s far and above the competition… But unfortunately, … Read more

Two WordCamp adventures in one month – come say hi!

The blog’s been quiet lately, I know! Between a halted marketing series thread and regular updates, it’s like I’ve gone off the grid… Not so! I finally can announce the big plans for March – I’ll be attending TWO WordCamps, so come out and say hi, or if you’re in the area, let’s grab a … Read more

A Guide to Online Marketing – Part 1

This is part 1 in a series of online marketing tactics, with more to follow. If you’re a small business owner looking to expand into the online arena, then this series is for you. This series has what some could say are controversial statements and are based off of my personal experience across various brands, … Read more

Speaking at WordCamp Providence

Today, I was lucky enough to speak at WordCamp Providence about the Flexibility of WooCommerce. Couldn’t make it? Don’t worry, neither could I! Instead, we recorded it via Google Hangouts, so everyone can enjoy it here. Watch & Listen Download the Slides Since the video seemed to get stuck and miss some slides, you can download … Read more